Boost Your Business with Expert Software Solutions : Book a Consultation

Play Store vs App Store: What’s the Real Difference in 2025?

2 decades experience software company

15+ Years of Experience

Trusted small-scale to enterprise software development company

800+ Projects Completed

Flexible Software Solutions: Your Choice, Your Project

Flexible Engagement Models

Scalable Software Solutions, Personalized to Your Needs: 100% Client Satisfaction Guaranteed

100% client Satisfaction

When launching a mobile app in 2025, one of the biggest decisions developers face is whether to publish on the Google Play Store (Android) or the Apple App Store (iOS). Both platforms offer access to billions of users worldwide but differ significantly in terms of policies, user demographics, revenue models, and development ecosystems.

In this article, we’ll provide a comprehensive comparison between Play Store vs App Store, helping developers, startups, and businesses make an informed decision. This is especially relevant if you're working with a Flutter app development company to build cross-platform solutions.

Developer Policies and Approval Process

Google Play Store:

  • Automated and quicker approval process
  • Easier to publish and update apps

Apple App Store:

  • Manual review with strict security and design standards
  • Frequent rejections if guidelines are not met

Verdict: Play Store offers a faster and easier approval process, while the App Store has stricter quality control.

Revenue Sharing and Developer Fees

Google Play Store:

  • One-time registration fee: $25
  • This fee grants access to publish apps on the Google Play Store.
  • Google Play Store has a lower upfront cost with a one-time fee.
  • Both stores take a commission (typically 30%) on in-app purchases and subscriptions.

Design and Functionality

Apple App Store:

  • Apps tend to have a more consistent look and feel due to stricter design guidelines.
  • This can lead to a more user-friendly experience.

Google Play Store:

  • Allows for more variety in app design.
  • This can sometimes lead to a less consistent user experience.

Quality

Apple App Store:

  • Stricter review process generally results in higher quality apps.
  • Offers a more secure environment due to app review.

Google Play Store:

  • Google Play Protect helps identify and remove harmful apps.
  • May have a wider range of quality due to less strict review process.

Monetization Matchup: Premium Pricing vs. Wider Reach & Ads

Apple App Store:

Typically generates more revenue for developers due to:

  • Higher average price of apps: Users on Apple devices are generally more willing to pay for premium apps.
  • Larger number of paying users: Apple boasts a loyal user base with a higher disposable income.
  • Subscription model: Developers can offer recurring subscriptions for access to features or content within their app.
  • Potential drawbacks:
    • Stricter review process: Getting approval for in-app purchases or subscriptions can be more challenging.
    • Limited advertising options: Apple restricts the use of third-party advertising within apps.

Google Play Store:

  • Wider audience reach: Google Play Store has a larger user base, offering developers greater potential exposure.
  • In-app advertising: Developers can integrate ads into their apps to generate revenue from user engagement.
  • Freemium model: A popular strategy where a base app is free with optional paid features or upgrades.
  • Potential drawbacks:
    • Lower average price of apps: Users on Android devices may be less likely to pay for premium apps.
    • Competition can be fierce: The larger app pool on Google Play can make it harder for apps to stand out.
    • Revenue from ads can be variable: Ad revenue depends on factors like user engagement and ad placement.

Growth

Apple App Store:

Google Play Store:

Advantages for Developers

Apple App Store:

  • Potential for higher revenue.
  • Engaged user base willing to pay for apps.

Google Play Store:

Google Play Store
  • Easier app approval process.
  • Wider audience reach due to larger user base.
  • More flexibility in app design and monetization strategies (e.g., in-app advertising).

Advantages for Users

Apple App Store:

Apple App Store
  • Generally higher quality apps.
  • More consistent and user-friendly experience.
  • More secure environment due to stricter app review process.

Google Play Store:

  • Wider selection of apps to choose from.
  • More freedom for developers can lead to innovation and unique app experiences.

Main differences between the two largest mobile application stores

Comparison between Play Store and App Store

Conclusion

The choice between the Apple App Store and Google Play Store depends on your individual needs and preferences. If you are a developer, you will need to consider factors like account fees, app approval processes, target audience, and revenue potential. Users should consider the types of apps they are interested in, the importance of app quality and security, and the device they are using.

By understanding the key differences between these two app store giants, you can make an informed decision about where to develop or download your apps.

Voice Of Customers

Understand what drives customer satisfaction and loyalty through their genuine feedback and insights.

Happy Client Recommends Top Phoenix App DevelopersPhoenix Mobile App Development Company Client Testimonial

We've worked with Amar Infotech since 2014 on Lyrics Guru. Their expertise in Flutter Mobile App Development and Laravel admin panel was exceptional. Their support and dedication make them a highly recommended tech partner.

Happy Customer Recommends Top Sri Lanka Travel and Tour CMS Website Development CompanySatisfied Customer Reviews Best Travel and Tour CMS Websites in Sri Lanka

Amar Infotech provided excellent service in developing our Tour Package Extranet. Their Laravel expertise made tour package management seamless. Their professionalism and dedication were outstanding. Highly recommended!

Client Testimonial - Best Travel App in the USA - Goeasyaviation and GoeasyticketPositive Feedback on Goeasyaviation and Goeasyticket Air Shipping, Flight, and Hotel Booking

Thanks to their expertise, we now have a fully functional Flight Booking website tailored to our needs. Their dedication and technical proficiency were invaluable. I highly recommend Amar Infotech for their excellent service.

Professional Travel Website Development: Amar Infotech - Sammy Tours Positive ReviewTop-Rated Travel Website Agency: Sammy Tours Client Testimonial for Amar Infotech

Amar Infotech revolutionized Sammy Tours Sri Lanka with their Travel Technology Solutions. Their expertise and dedication enhanced our website, streamlined operations, and boosted business growth. Highly recommend their services!

Client Testimonial - Best laundry multi-vendor marketplace app development companyCustomer Expereince with our Muti-Vendor Laundry Marketplace App Development

Amar Infotech, including Hitesh, Satya, and Somya, did an excellent job on our laundry multi-vendor marketplace app. Their Laravel expertise and insightful suggestions helped create a seamless, user-friendly, and efficient mobile app.

Shops and Me Success Story: Hyperlocal Grocery Delivery App DevelopmentHyperlocal Grocery Delivery App Development Client Review

Amar Infotech delivered exceptional support for our hyperlocal grocery app development. Their expertise, clear communication, and dedication helped us build a seamless, scalable platform. I highly recommend their services!

Why Amar Infotech ?

Flexible IT Solutions Provider

On-demand, Flexible

Select the ideal remote team tailored to your business needs.

Affordable IT Services

Cost Benefit

Enjoy up to 30% savings with our competitive solutions.

Experienced IT Consulting Team

Experts Talent

Leverage the expertise of over 100 skilled IT professionals.

Compliance and Security Standards

Risk Free Delivery

Ensure success with agile project management and consistent, reliable outcomes.

Why Choose Amar InfoTech - Trusted IT Partner

Innovative Solutions

Benefit from cutting-edge technology and creative approaches that drive your business forward.

Amar InfoTech - IT Services Brochure for Download

Download Our Brochure for Exclusive Insights!

Discover how we drive success with innovative solutions tailored for your needs. Get a comprehensive overview of our expertise and achievements in just one click.

Download Now
Download Amar Infotech Brochure

Awards & Recognitions

Celebrating our journey of excellence with accolades that inspire us to reach new heights.

Top Software Development Company Amar Infotech - Goodfirms
Top Ecommerce Development Company - TNC
Top 10 Custom Software Development Company - Amar Infotech
Amar Infotech Top Rated Software Development Company
app development agency on DesignRush

Our Case Studies : Proven IT Solutions

From Concept to Code – See How Amar Infotech Delivers Excellence.
Proven Success Across Web, Mobile, AI, and Cloud Solutions.

Global Presence & Representative

Expanding horizons with a global network of representatives dedicated to delivering excellence across borders.

Amar Infotech Web Development Office in India

India (HQ)

4th Floor, Sunrise Avenue, Stadium - Commerce Six Road, Ahmedabad, INDIA

sales@amarinfotech.com
Amar Infotech Mobile App Development Office in the USA

USA

AI Jones (Account Executive), Phoenix, AZ 85013, 1.623.205.2415

ajones@amarinfotech.com
Amar Infotech Software Consulting Office in Canada

Canada

Ronak Patel (Sales Person), 64 caranci crescent Brampton ON Canada

ronak@amarinfotech.com
Amar Infotech Graphic Design and IT Services Office in Australia

Australia

Jessica (Sales Person), 9 nirimba drive quackers hill nsw 2763

jessica@amarinfotech.com
Amar Infotech Digital Solutions Office in the Netherlands

Netherlands

Adam (Sales Person) in Breda, Netherlands

adam@amarinfotech.com